As creator of the Trademarked MIKE cartoon sports character, Jim Sweeney has crafted his digital innovation to become the first universal animated brand in sports.
Jim’s property has enjoyed an incredible start in digital media. In addition to penning 850+ blogs, Jim has published 38 MIKE Sports Comic Books.
The 58 year-old Sweeney still participates in sports (slowly!) as a masters athlete and serves as the Head of USA for FIMBA which runs masters basketball tournaments around the world.
Having traveled to more than 60 countries, Jim cites the Balkans as one of his favorite areas of the world to visit.
Sweeney is utilizing his lifetime experiences in sports and business as a catalyst to bring the MIKE cartoon sports character to life and develop MIKE into a sports and cultural icon.